Extend your donor journey
Give charity customers a more complete Gift Aid workflow alongside campaign and donation tools.
Platforms and integration partners
Make Gift Aid part of the payment, not an afterthought.
Add a clearer Gift Aid journey to your fundraising platform, payment flow or in-person terminal experience, without building the entire process from scratch.
Partner with Add25
A connected layer for the giving ecosystem.
Add25 connects donation events, donor declarations and charity records. We work with partners to shape the right flow for their channel, customer base and data architecture, from embedded journeys to structured data exchange.
Who we work with
Built for the moments where giving happens.
Connect transaction data
Help participating charities turn eligible payments into structured records that support Gift Aid workflows.
Bring Gift Aid in person
Explore donor-friendly ways to connect eligible contactless or card donations with an appropriate declaration journey.
A flexible approach
Designed around your product.
Every payment and fundraising environment is different. We start with the user journey and compliance responsibilities, then agree the data, consent and operating model required for a useful integration.
Discuss your use case →Map the journeyChannels, donors, charities and responsibilities
Design the connectionEvents, identifiers, declarations and records
Pilot and improveTest the experience before broader rollout
Integration patterns
Meet users where they already give.
Embedded experience
Introduce an Add25-powered declaration step inside a partner’s donation flow.
Connected handoff
Guide eligible donors into a clear declaration journey while preserving the donation context.
Secure data exchange
Connect relevant records between approved systems using an agreed integration model.
Event-based workflow
Use donation events to trigger the right Gift Aid action at the right stage.
Charity visibility
Give charity teams a clearer view of records generated through partner channels.
Reconciliation support
Improve the matching of donations, donors and declarations across systems.
Platforms and payment partners
No standard setup fee.
We support flexible commercial arrangements for fundraising platforms, payment processors and terminal providers, including revenue sharing for eligible partners. Bespoke engineering, white-labelling and contracted support are scoped separately.
Discuss a partnership →Standard integrationNo standard setup fee
Commercial modelCharity-funded, usage-based or revenue share
Advanced requirementsQuoted around scope, volume and support
Integration enquiry
Tell us what your product already does.
Share your platform, payment flow or terminal use case. We’ll explore where an Add25 integration could add value for your customers and their donors.
Start an integration conversation →General enquirieshello@add25.co.uk
Partnership enquiriespartners@add25.co.uk
Useful first detailsYour product, donation channels, typical charity users and desired journey.