Simple, fair pricing
Choose how your charity uses Add25. Connected platforms and terminals use the plans below; imported files and recovery work are priced separately.
Create and manage your donor account without a subscription or processing charge.
These plan rates apply when donation and declaration data reaches Add25 automatically from a supported fundraising platform, online payment flow or in-person terminal journey.
For small charities processing Gift Aid through connected platforms or supported terminals.
Or £290 + VAT annually. For charities processing regular Gift Aid through connected sources.
For high-volume connected Gift Aid, charity networks and tailored integrations.
Connected plan rates do not apply to manually uploaded, historical or non-standard donation data. Those services are shown separately below. All percentage fees are calculated on the Gift Aid processed—not on the original donation.
In-person giving
In-person card donations often miss Gift Aid because the payment and declaration happen separately. Add25 connects supported terminal journeys with a clear donor declaration process, helping charities capture more eligible Gift Aid.
Add25 can support SumUp-powered donation terminal journeys today, with more terminal and payment connections being added.
Explore terminal integrations →Use these services when donations do not come through a connected Add25 platform or terminal—for example spreadsheets, exports from other systems or historical records.
Claim preparation and submission using suitably structured donation and declaration data uploaded from another source.
Identify potential missed Gift Aid from historical donation records and available declarations.
Non-standard files, reconciliation, duplicate investigation and data-quality work.
Move existing donation, donor and declaration records into an agreed Add25 structure.
Managed claims have a £49 minimum service fee per submission. Recovery projects have a £100 minimum, agreed before work starts.
A simple Plus example
The first £6,000 is included. The 2% processing fee applies only to the remaining £14,000.
Platforms and payment partners
We support flexible commercial arrangements for fundraising platforms, payment processors and terminal providers—including revenue sharing for eligible partners. Bespoke engineering, white-labelling and contracted support are scoped separately.
Discuss a partnership →Pricing questions
Yes. Donor accounts are free. Add25 does not charge donors a subscription or a Gift Aid processing fee.
No. Percentage fees are calculated on the Gift Aid value Add25 processes, not on the original donation. If £1,000 of donations produces £250 of Gift Aid, a 4.5% processing fee would be £11.25 plus VAT.
A charity’s first £1,000 of Gift Aid processed through the Starter plan is free once. It is an introductory allowance, not a new allowance every tax year.
Connected Gift Aid comes through a supported donation platform, payment flow or terminal journey where the relevant donation, donor and declaration information reaches Add25 in an agreed format.
Imported records may require mapping, validation, reconciliation and human review. We confirm any complex cleanup or migration charges before work begins.
Yes. A charity can begin on Starter and move to Plus or an Enterprise agreement as its Gift Aid volume and service needs grow.
No. VAT is added where shown and applicable.
No. Add25 supports record collection, validation and claim preparation, but the charity remains responsible for accurate claims, valid declarations and compliance with HMRC rules.
Tell us how you collect donations today. We’ll help you understand the most suitable Add25 route.